Reed Books CPA Professional Corporation
About Reed Books CPA
Dedicated to providing professional, reliable accounting and tax services to individuals and businesses who value accuracy, transparency, and growth.
Our Story
Reed Books CPA was founded with a simple mission: to make accounting accessible, understandable, and stress-free for everyone. We recognized that many individuals and small business owners struggled with complex tax situations and felt overwhelmed by accounting processes.
What started as a commitment to serve our local community has grown into a trusted accounting partner for hundreds of clients. We've built our reputation on three core values: professionalism, transparency, and genuine care for our clients' financial success.
Today, we continue to combine traditional accounting expertise with modern practices to deliver solutions that are both reliable and forward-thinking. Whether you're a self-employed professional, a small business owner, or a growing company, we're here to support your financial journey.
Meet the Founder and CEO
Zoë Wilkinson-Reed, CPA, FCCA
Founder, CEO & Lead Accountant
Over 20 years of experience, Zoë has worked in accounting and tax services, Zoë has worked with hundreds of clients across various industries. Her expertise spans personal tax planning, business accounting, bookkeeping, and financial analysis.
Zoë holds both international and Canadian chartered accounting designations. She is committed to staying current with tax laws and accounting standards to provide the most accurate and beneficial advice to her clients
When not working with clients, Zoë enjoys mentoring young professionals in the accounting field and is an active member of the local business community.
Credentials & Qualifications
- Chartered Professional Accountant
Chartered Professional Accountant with active Firm registered with CPA Saskatchewan
- Fellow Chartered Certified Accountant (FCCA)
Fellow member of the Association of Chartered Certified Accountants (ACCA) — UK
- 20+ Years Experience
Extensive background serving individuals, sole proprietors, and small to medium-sized businesses.
- Continuous Learning
Committed to staying current with tax law changes and accounting best practices through ongoing education.
Our Mission & Values
- Our Mission
To provide professional, transparent, and personalized accounting and tax services that help our clients achieve financial success and peace of mind.
- Our Values
- Integrity: Honest, ethical practices always
- Excellence: Accurate, thorough work
- Transparency: Clear communication, no surprises
- Care: Genuine investment in client success
Our Professional Approach
1
Understand Your Situation
We take time to learn about your business, income sources, goals, and challenges. This foundation allows us to provide truly personalized advice.
2
Develop Strategic Solutions
Based on our understanding, we develop tax strategies and accounting solutions that align with your goals and maximize your financial position.
3
Execute with Excellence
We handle all the details—accurate filings, organized records, compliance—so you can focus on what matters most to you.
4
Communicate Clearly
We explain our recommendations in plain language, answer your questions, and keep you informed every step of the way.
5
Support Your Growth
We're not just here for tax season. We provide ongoing support and insights to help you make informed financial decisions year-round.
Ready to Work With Us?
Book your free 20-minute consultation today. No obligation, just expert advice tailored to your situation.